Freelance Expert

E-Commerce SEO That Converts

Freelance e-commerce SEO expert with 10 years proven track record. Shopify optimization, authority recovery, CTR fixes. Direct expert service. No agency markup.

10+
Years E-Commerce SEO
50+
D2C Brands Served
3-5x
Average Revenue Growth
Freelance E-Commerce SEO Expert Shopify SEO Expert India D2C Brand Authority Recovery Direct Expert Service
Trusted by Leading D2C Brands
Brands I've Helped Scale
Borosil
The
Beautilicious
Naturali
Meyander
Europe
Girl
Why Choose a Freelancer?
Direct Expert Service. Better Results. Better Value.
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Work With the Expert

You work directly with me, not a junior associate or account manager. No handoffs, no miscommunication. Pure expertise.

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50% Lower Cost

No agency overhead = you pay for strategy and execution, not office rent and administrative staff.

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Faster Decision-Making

Need a quick strategy pivot? I decide and execute same day. No approval chains or committee meetings.

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100% Focused Attention

Your success is my only metric. No juggling 20 clients. I maintain a small, curated client roster for quality.

About Me
10 Years of E-Commerce SEO Expertise
Saurabh Tiwari

Saurabh Tiwari

Freelance E-Commerce SEO Expert
โœ“ Featured in Forbes India | Co-Author, Growth Hacking Book

10 years of hands-on e-commerce SEO. Worked with recognized brands like Borosil and Naturali. Started as a freelancer, stayed a freelancer because the model works better for clients and for me.

Recognition: Featured in Forbes India's Most Promising Founders. Co-authored Growth Hacking book on digital strategy.

Specialization: Shopify stores, D2C brands, authority recovery, conversion-focused optimization. I don't believe in vanity metrics โ€” every recommendation ties directly to revenue impact.

What clients say: "Saurabh doesn't talk at you, he talks with you. Strategy is collaborative. Results are measurable. Costs less than agencies but delivers premium quality."

Future-Proof SEO
Built for Google's Current Algorithm & AI-Powered Search

As a Shopify SEO expert working with brands across India, every strategy is built around how Google actually ranks pages today โ€” not outdated keyword-stuffing tactics. That means optimizing for real user intent, semantic relevance, and the signals AI-driven search now relies on.

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Search Intent Optimization

Every page is built around what the searcher actually wants โ€” not just the keyword they typed.

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Semantic SEO & NLP

Content structured around related concepts and natural language patterns Google's NLP models look for.

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Entity SEO

Clear, structured entities and relationships so Google (and AI models) understand exactly what your brand sells.

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Topical Authority

Content clusters built to establish deep authority in your category, not just isolated ranking pages.

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E-E-A-T Signals

Experience, Expertise, Authoritativeness, and Trust built into every page โ€” critical for retail and beauty brands.

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Helpful Content Standards

Written to satisfy Google's Helpful Content guidelines โ€” genuinely useful to shoppers, not written for algorithms.

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AI Overviews Visibility

Structured and optimized to earn placement in Google's AI Overviews and other AI-generated search results.

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Algorithm Update Resilience

Strategies built on Google's core guidelines, not shortcuts โ€” so rankings hold through every core update.

Industries served: Retail, Fashion, Beauty, Skincare, and Cosmetics brands across India, UAE, and the USA.

My Process
4-Phase Proven Methodology
1
๐Ÿ“Š Discovery

Site Audit & Analysis

Deep technical audit. Competitive benchmarking. Keyword gap analysis. I identify the 15 highest-impact opportunities, not a 100-item audit nobody will implement.

Technical SEO Competitor Analysis Priority Fixes
2
๐ŸŽฏ Strategy

90-Day Roadmap

Keyword targeting. Internal linking architecture. Content strategy. Authority-building plan. You get a week-by-week breakdown so you know exactly what's happening when.

Keyword Strategy Content Plan Weekly Tracking
3
โš™๏ธ Execution

On-Site Optimization

Title tag rewrites. Schema markup. 404 fixes. Internal linking. H1 standardization. Every change is documented and tracked for ROI impact.

On-Page Optimization Schema Implementation Weekly Updates
4
๐Ÿ“ˆ Growth

Scaling & Optimization

Monitor rankings, CTR, conversions. Adjust strategy weekly. Scale high-performing keywords. Monthly reports show exact ROI tied to your revenue.

Rank Tracking Performance Reports Revenue Correlation
Proof
Real Results From Real Clients

World of Oorja: Gemstones & Crystals

Ranking for the right keywords but invisible in the click stream โ€” that was World of Oorja's problem. High-volume search terms were showing up, yet shoppers kept scrolling past. A focused 26-week rebuild fixed the trust signals, titles, and technical debt holding the store back, turning search visibility into actual traffic.

Tasks Performed:

  • 50+ product pages fixed โ€” H1s, meta titles, and descriptions
  • 140+ 404 errors breaking internal links, resolved
  • Image alt text fixes across the catalog
  • AEO/GEO blog content published monthly

Results (Last 6 Months vs. Previous 6 Months):

47.2K Total clicks, up from 28.1K
2.74M Total impressions, up from 2.31M
1.7% Average CTR, up from 1.2%
8.5 Average position, improved from 11.5
World of Oorja Google Search Console results: 47.2K clicks, 2.74M impressions, 1.7% CTR, average position 8.5 over the last 6 months

myborosil.com

Feb 2021 โ€“ Jan 2023
Keyword Ranking (Before) Ranking (After)
water bottle 46 3
mixer grinder 65 4
sandwich maker 31 5
dinner plate 42 2

naturali.com

Dec 2023 โ€“ Jan 2025
Keyword Ranking (Before) Ranking (After)
avocado shampoo 50+ 1
hairfall shampoo 50+ 5
charcoal shampoo 50+ 11
macadamia nut oil shampoo 50+ 2
onion shampoo 50+ 3
dandruff shampoo 50+ 7

europgirl.com

March 2023 โ€“ 2024
Keyword Ranking (Before) Ranking (After)
glow me makeup fixer 100+ 2
eyelashes 100+ 5
velvet matte lipstick 100+ 9
foundation online 100+ 8
hd compact powder 100+ 7

The Beautilicious

2025 โ€“ Present

Currently ranking on Page 1 (Top 10) for:

beauty blender makeup vanity bag makeup brushes kabuki brush multichrome eyeshadow palette
Full Service
What's Included in My E-Commerce SEO Service
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Technical SEO

Shopify crawl issues, canonical tags, internal linking, Core Web Vitals, mobile optimization, schema markup.

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On-Page Optimization

Title tags, meta descriptions, H1 standardization, content expansion, FAQ optimization, rich snippets.

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Authority Building

E-E-A-T signals, founder bios, trust badges, review schema, testimonials, credibility markers.

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Keyword Strategy

Product keyword research, long-tail discovery, competitor gaps, seasonal planning, intent-based clustering.

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Tracking & Reporting

Weekly dashboards, rank tracking, CTR monitoring, revenue correlation, monthly strategy reviews.

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Competitive Analysis

Top 10 competitor audits, link opportunities, content gaps, authority benchmarking, market trends.

Investment
Transparent Pricing. No Hidden Fees.
Package Monthly Investment Best For
Starter โ‚น20,000 Small stores just starting with SEO
Growth โ‚น25,000โ€“40,000 Growing stores scaling organic traffic
Enterprise โ‚น50,000 Large catalogs & multi-category stores

โœ“ No long-term contracts ยท โœ“ Cancel anytime ยท โœ“ Weekly updates ยท โœ“ Direct communication ยท โœ“ Transparent ROI tracking

Questions
Frequently Asked
You work directly with the expert. No junior associates. No account managers. Faster decisions. 50% lower cost because there's no agency overhead. Best results when speed and quality matter more than size.
Most clients see ranking movement in 4โ€“6 weeks. CTR improvements (from title tag fixes) often visible in 2โ€“3 weeks. Full organic traffic lift typically 12โ€“16 weeks as we scale winning keywords.
Yes. Standard Shopify, Shopify Plus, custom headless implementationsโ€”I work with all of them. My approach adapts to your tech stack.
That's actually my specialty. I've recovered sites from bad redirects, toxic backlink profiles, and aggressive past optimization. First step is always a full auditโ€”then we fix systematically.
Yes. On your initial consultation, I'll show you exactly what tracking looks like, which metrics I monitor, and how I report progress. Complete transparency before you commit.
Link building is a separate service. I focus on on-site optimization firstโ€”that's where the biggest wins are. Once your site is optimized, link building accelerates rankings faster.

Ready to Fix Your E-Commerce SEO?

Book a free 15-minute strategy call. I'll audit your site and show you the 3 highest-impact fixes you can implement this month.

Schedule Free Strategy Call